Here we are talking about Dynamics GP in specific, but this is applicable to other products as well. Our job doesn’t end with just installing and deploying the solution out there. In fact, Our job as the most trusted partner would just start from there. We cannot expect the customers to constantly follow up on the latest software updates rolling down for their use because they expect they are in safe hands just like how You’d relax once you hand over your tax documents to your CPA. Microsoft on its part tries to send E-mail updates to the customers but how many of them would pay attention to these updates unless the partner approach them on a rather personalized basis explaining the benefits. I’ll illustrate the above with an example. We know Analytical Accounting has some critical updates pending in earlier versions of GP and these were made available in GP 10 SP4. As a partner, It becomes our obligation to take this update to the customers, whether they take your advice or not is d
